If you haven’t thought about it recently, you need to change your mindset about the value of your awesome #1 ranking position in Google. I’m not saying that being in the top few slot’s isn’t important anymore since we all know that’s where clicks come from. Instead you should take a good look at your [...]
Read More »What to do if you were hit by Panda or Penguin
Recently we had a client that came to use asking for some assistance after their website was hit with a recent Panda or Penguin update. I will be documenting some of the work we will be doing to achieve these results. The client which runs a Chicago STD Testing service had many geographical based websites [...]
Read More »The New Local Search Ecosystem and Yext
Yesterday David Mihm posted an update to the local search ecosystem in a fall 2012 update. In his newest update he included information about Yext and its place is the local ecosystem. If you are new to local search or just want to know how citations are aggregated and shared make sure to check it out. If [...]
Read More »Using Google Insights for Local Keyword Research
With all of the major changes Google has conducted this year it’s surprising to me that they have not introduced a local specific keyword tool. If you have done keyword research recently you may have found yourself scratching your head wondering how you could determine whether or not searchers in your locale are typing in [...]
Read More »Are you actually ranking well?
Although I think too many SEO companies and those involved in SEO projects typically get too caught up in the “rankings” short sightedness, it’s more important than ever to understand how search results work. 2012 has been a major year of change in location based searches. In the past a typical search was the same [...]
Read More »Local SEO Tips from Mozcon 2012
Local SEO Tips from Mozcon 2012 Below I have compiled a list of local SEO Tips that @Darren Shaw compiled for SEOMOZ. I have edited the list based on some personal opinions and experiments I have run. His company runs the Whitespark local citation finder which makes finding citations for local SEO super easy. Tips [...]
Read More »Penguin Update Winner and Losers
Here is a great info graphic from Christopher Semper on the Penguin Update winners and Losers. Penguin Update – Run, Baby Run! via LinkResearchTools.com Tweet
Read More »Official Google Panda Update 3.8 Released
Did you know that last week Google announced a new panda update? According to search engine land this update noticeably affects less than 1% of all searches. Were you affected by this hit? Earlier this week I heard rumors that there may have been a Google update over the weekend. The last and update was [...]
Read More »Google Places is Out and Google Plus Is In
As an local SEO Expert with Google Places I was somewhat shocked to wake up yesterday morning and learn that Google Places had been eliminated. Yes, I said it. It was eliminated. Thankfully it was not in the traditional sense of an elimination where the product is completely wiped out; instead it’s more of a merger with Google [...]
Read More »An Idea to Create More American Jobs
Not long ago I was a huge advocate of outsourcing. When I needed to get work done I wanted it done for the best price. I mean this is America and Capitalism is good right? I strongly believe that capitalism is good, but greed is not. There is a fine line there and when most [...]
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